Proposal Writing Workshops
Writing Proposals That Sell
Convert More Proposals to Sales Make More Money
The title of this program contains the three important parts of
the program - Writing, Proposals and Selling.
If you are in sales, you are probably proud of the company you
work for and the products or services you sell. In your own
modest way, you are probably proud of your sales skills and
your success.
This program shows you how to include writing skills as a clear
example of your selling skills. The
proposals you write
become a "product" you want your clients and customers to
buy.
Sadly, many people do not understand the difference between a
proposal, a price quote, an informational brochure, a spec sheet
or a response to a request for proposal. Not truly understanding
what a proposal is and
not knowing how to create an effective one combine to produce
wasted time and erosion of image.
The third component - selling - is often neglected in proposals.
Proposals actually sell for you when you are not in front of
your clients.
Do you want to gamble sales on proposals that do not live up to
the pride you take in your company, your products or services
and yourself?
What is your closing ratio with proposals telling you about the quality and
power of your proposals?
In this program you will learn:
- How to save time with proposal writing
- 9 things a proposal is not
- 15 qualities of successful proposals
- 13 skills needed to create successful proposals
- 5 qualities of effective transmittal letters
- 3 key elements of a proposal
- The role of rapport in proposal writing
- What is and is not a proposal
- The differences between "features" and "benefits"
- How to find your reader's "hot Buttons"
- Six types of questions and when to ask them
- How to match proposal
components to achieve results
- Phrases Not to use in a
proposal
- How to organize the data
- How to proofread for content and message
- How to measure the success of your document
For more information on this program, please complete the form below.
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Contact Al Now
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Al Borowski,
MEd, CSP, PP
Certified Speaking Professional
Professor of Positivity
al@proposalwritingsuccess.com
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Proposal Writing Success
PO Box 24505
Pittsburgh, PA 15234
412-561-7628
877-902-3314 Toll Free
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